Want To Hire The Most Sought-After Freelancers? Here’s What You Need To Know

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As the pandemic continues, many companies are likely to reduce their reliance on full-time employees and increase their use of flexible talent, such as freelancers, temps and part-timers—just as in the last recession.  “You’re going to see a lot more companies turning to contractors,” says Gene Zaino, chairman and founder of MBO Partners, a provider of back-office services to the self-employed that studies independent workers.“Non-employee” labor already made up 43% of the workforce in 2020, according to a report by Ardent Partners. And 77% of executives predicted that contingent and freelance workers will replace traditional employees substantially in the next five years, according to Mercer’s 2020 Global Talent Trends Study.
Even in a recession, talented independent professionals have options. That means employers will need to raise their game in courting them, according to the recent Client of Choice report by MBO Partners. 

Gene Zaino, chairman of MBO Partners, has found that highly-skilled self-employed professionals have … [+] options when it comes to choosing clients.

MBO Partners

“These people have choices,” says Zaino. “They have figured out how to run their own business. They are focused on the type of work they would like to do and whom they would like to do …

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