The Pitch: Advertising and marketing news for 6.30.20 – Richmond BizSense

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Padilla won two awards in PRovoke Media’s 2020 North America SABRE Awards. The agency was recognized for two healthcare campaigns: National Meningitis Association’s “The 16 Vaccine Meningitis Initiative,” and American Lung Association’s “MyShot: Inspiring Older Adults to Fight Flu.” Pharmaceutical company Sanofi Pasteur was the client for both campaigns.
Elevation completed a rebrand for Pairwise, a food tech startup in Durham, North Carolina. Work included developing brand messages with the phrase “Grown with care. Grown to crave,” as well as a new logo, graphic platform and website.
Elevation’s new campaign combines headlines and river scenes to promote keeping the river clean. (Submitted)
Elevation released a paid social and display ad campaign for local nonprofit James River Association. Using the theme “There for you,” the campaign combines headlines and river scenes to promote keeping the river clean. Examples include an image of a river jumper with the headline “When you needed a recharge,” and an explorer hopping between rocks with “When you needed a cure for cabin fever.”
Whittington Consulting produced work for coworking company Gather to support its business during COVID-19, including an ebook for members transitioning to working from home, and 3D virtual tours for two Gather …

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