The Landscape of Deepfake Content is Escalating So Rapidly

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The rapid technological advancements and innovative breakthroughs are making it more difficult to discern between real and fake content. In recent years, the emergence of deepfake media has created more concern over the original content publishing as this technology has the potential to manipulate people by making synthetic or fake news of original videos and images. Deepfakes have seen an incredible rise, especially during election periods. With the increasing reach and speed of social media, convincing deepfakes can quickly reach millions of people and have pessimistic impacts on society.
According to a deepfake detection technology firm Deep Trace Lab, deepfake videos identified online doubled in just six months since January 2020. The firm’s report revealed that since July 2019, nearly 95 percent of all the deepfake videos identified targeted the film, fashion, sports and media industries. Deep Trace further found that there are currently 14,678 deepfake videos online, 96 percent of which are pornographic, containing faces of famous female actresses. More than 90 percent of deepfake YouTube videos featured Western subjects, from actresses to musicians and politicians to corporate faces.
Deepfakes are not only a major concern in western societies, but the trend is expanding rapidly in Asia too. For instance, this year China saw …

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