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This woman entrepreneur’s Patna-based digital marketing startup wants to reduce brain drain in Bihar

this woman entrepreneur’s patna-based digital marketing startup wants to reduce brain drain in bihar

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Most of the educated youth in Bihar tend to migrate to metropolitan cities in India or abroad to find better opportunities to explore and work after completing their studies. This has led to increased brain drain, leaving little intellectual capacity in the state. Himani saw and felt that when she had been working at corporates like Wipro, Tata Teleservices, and Telenor during her career in Kolkata and Bengaluru. Additionally, every so often, people would casually tell her that she doesn’t look like someone from Bihar. Himani Mishra, Founder, Brand Radiator“These comments are hurtful. It is a different treatment and attitude that Biharis are expected to look and be certain ways,” she tells HerStory, stressing that Bihar does not get the due credit for the population’s intellectual capacity despite having the greatest number of students clearing IAS civil services exam. Armed with an interest in analytics and technology, this prompted the IIIT Kalyani, West Bengal graduate to establish a digital marketing startup, Brand Radiator, in 2018. Based in Patna, the startup taps into the digital advertising and marketing industry that was valued at around Rs 160 billion in the financial year 2019.Himani believes that going digital is the way forward, …

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Content Marketing software market is booming worldwide investigated in the latest research

content marketing software market is booming worldwide investigated in the latest research

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The Research report titled “Content Marketing Software Market” delivering key insights and providing a competitive advantage to clients through a detailed report. The report contains 152 pages which highly exhibit on current market analysis scenario, upcoming as well as future opportunities, revenue growth, pricing and profitability
Download Free Brochure of Content Marketing Software Market at www.reportsnreports.com/contact…me=1711140 
Top Companies in the Content Marketing Software Market include are Oracle (US), Adobe (US), Salesforce (US), HubSpot (US), Alma Media (Finland), Curata (US), NewsCred (US), Contently (US), Percolate (US), Sprinklr (US), ScribbleLive (Canada), PathFactory (Canada), Uberflip (Canada),SnapApp (US), OneSpot (US), Skyword (US), Kenscio (India), DivvyHQ (US), Scoop.it (US), BrandMaker (Germany), Mintent (Canada), Kapost (US), Wedia (France), Vendasta (Canada), and Annex Cloud (US).
The Global Content Marketing Software Market size is expected to grow from US$ 4.12 Billion in 2018 to US$ 9.59 Billion by 2023, at a Compound Annual Growth Rate (CAGR) of 18.4% during the forecast period.
Access Full report on Content Marketing Software Market spread across 152 Pages, Profiling 25 Companies and Supported with 73 Tables and 35 Figures is now available at www.reportsnreports.com/purchas…me=1711140 
Integration services involve analyzing the organization’s need, understanding the operational functionalities of the existing systems, and integrating …

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Looking to get all entertainment venues onto Folga: Kamat

looking to get all entertainment venues onto folga: kamat

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03 Aug 2020  |   05:15am IST
Looking to get all entertainment venues onto Folga: Kamat
24-year-old engineering college buddies, Chinmay Kamat and Rohan Naik set up CopperCodes, a start-up specialising in a wide range of information technology services. VIKANT SAHAY finds out more. VIKANT SAHAYHERALD: What is the specialisation of your company?CHINMAY KAMAT: We at CopperCodes specialise in customised, tailor-made softwares, mobile applications, digital marketing and web development. Our customised software is a culmination of customer requirement and high-end programming skills using latest programming languages.We develop responsive mobile apps in Android, iOS environment and in our web development and designing team, which consists of skilled engineers and designers who have gained expertise in making PC and mobile responsive web designs. In the last one year we were working on developing one of our own products called Folga – The Nightlife Discount Application. Folga is a mobile application which attempts to bring all the entertainment venues like night clubs, bungee jumping, scuba diving ventures, etc. We collectively refer to as ‘Entertainment Venues’ and also ‘Hospitality Venues’ like restaurants, pubs, pizza outlets, hotels etc on board and allows users to scroll through the bouquet of options available under it, to view pictures, descriptions, rules, …

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Research Reveals Aussie Small Businesses Upping Digital Marketing Spend – B&T

research reveals aussie small businesses upping digital marketing spend – b&t

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Australian small business owners are turning to skilled local freelancers and upping their digital marketing spend as they move online to connect with customers and keep cash flow positive.
The Federal Government’s pandemic response has earned a tick from small business owners as have those of New South Wales and Queensland, but one in three Victorian business owners are unhappy with the Andrews Government.
Two in three small business owners nationally want JobKeeper extended past September.
The findings come from the first Fiverr Small Business Sentiment Survey. The research was commissioned by freelancing marketplace Fiverr, which connects business owners and entrepreneurs with skilled freelancers offering digital services. It was conducted by independent researchers PureProfile between July 17 and 22, who surveyed 500 Australian business owners employing between one and 50 people.
Four in five owners would rather pay more for an Aussie freelancer than cut costs by sending work offshore, the research found. This is despite the impact of COVID-19 on small business owners, which has seen two in three business owners lose money. Of those negatively affected by COVID, three in four lost more than $10,000 and one in five lost more than $100,000.
Still, more than half the small business owners remain optimistic …

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Twitter Hack Compromises Verified Accounts & This Week’s Digital Marketing News [PODCAST]

twitter hack compromises verified accounts & this week’s digital marketing news [podcast]

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Podcast: DownloadSubscribe: Apple Podcasts | Google PodcastsHosts Jess Budde, Greg Finn, and Christine “Shep” Zirnheld are back with another episode of Marketing O’Clock, Search Engine Journal’s digital marketing news podcast.This week, we’re discussing that huge Twitter hack, new Google Ads features, and predictive audiences and metrics in Google Analytics.Plus, we share our thoughts on the Free Britney conspiracy, tell our mummies about our new favorite meme, and exceed our quota for bad puns.Listen wherever you consume your podcasts or watch us on YouTube for coverage on these stories:Twitter hack on verified accountsTwitter accounts with coveted blue checkmarks were compromised in a Twitter hack on July 15.Major brands, celebrities, and politicians were impacted, with spammy cryptocurrency schemes tweeted from their accounts.While they investigated the issue, Twitter blocked all verified accounts from sending Tweets and advertisers noted that they were unable to create promoted tweets during the outage.The hackers reportedly executed the hack by exploiting internal employee tools.New Google Ads features announcedThis week, Google Ads announced that its image extension beta test officially launched. These extensions show on the right side of text ads in the search results.Advertisers who use responsive search …

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This AI Could Bring Us Computers That Can Write Their Own Software

this ai could bring us computers that can write their own software

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When OpenAI first published a paper on their new language generation AI, GPT-3, the hype was slow to build. The paper indicated GPT-3, the biggest natural language AI model yet, was advanced, but it only had a few written examples of its output. Then OpenAI gave select access to a beta version of GPT-3 to see what developers would do with it, and minds were blown.
Developers playing with GPT-3 have taken to Twitter with examples of its capabilities: short stories, press releases, articles about itself, a search engine. Perhaps most surprising was the discovery GPT-3 can write simple computer code. When web developer, Sharif Shameem, modified it to spit out HTML instead of natural language, the program generated code for webpage layouts from prompts like “a button that looks like a watermelon.”
“I used to say that AI research seemed to have an odd blind spot towards automation of programming work, and I suspected a subconscious self-preservation bias,” tweeted John Carmack, legendary computer game developer and consulting CTO at Oculus VR. “The recent, almost accidental, discovery that GPT-3 can sort of write code does generate a slight shiver.”
While the discovery of GPT-3’s coding skills may have been …

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100 Types of Content: The Definitive Guide for Marketers

100 types of content: the definitive guide for marketers

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Content is power.It comes in countless forms, and each of those forms can be pivoted into countless permutations.Think your about page has to be text?Think again.The world of media is at your fingertips: video, images, audio, and even GIFs.They’re each engaging on their own, but, use them in combination and you’ll be making powerhouse content.You can also get a ton of mileage out of a single piece of content by repurposing it.A how-to blog is not just a blog – it’s the script for an explainer video, or a shareable infographic, or the base of an e-book.Each form reaches a different set of eyes and expands your network.Ready to learn more?Check out these 100 types of content to dive into getting the most mileage out of your content.1. AboutYour “about us” content is some of the strongest content you can create for your brand.It positions you or your company as a market leader, earns trust, and builds a human connection – if it’s done well.AdvertisementContinue Reading Below Here’s how we do it: In three sentences, we outline our team’s mission, a snippet of our history, …

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How Content Marketing Has Evolved

how content marketing has evolved

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Newer is better.Right?It takes just one look at the Apple product lineup to confirm that companies are constantly trying to out-innovate each other.It’s only a matter of time until you’re using the iPhone 32 for teleportation.But there’s something to be said for the tried-and-true.If it ain’t broke, don’t fix it, they say.No need to reinvent the wheel, they say.The solution is right in front of you. Has been the whole time. Literally.That Coke can.That pack of Jell-O.That John Deere tractor.There’s a reason they’re all still around. It ain’t because of some newfangled, millennial hipster growth hack.Here’s why.Why ‘Content Marketing’ Is 100+ Years OldContent marketing is hip and it’s trendy.Everyone is talking about it.But content marketing isn’t exactly new.Known today for their big green tractors, John Deere was an early adopter of content marketing, producing its own lifestyle magazine for farmers in 1895 called “The Furrow”.AdvertisementContinue Reading BelowNo, it wasn’t a catalog to sell their product.It did, though, increase brand loyalty.Increased sales were just one happy byproduct (of many) from the valuable content …

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Global Web Developer Services Market (impact of COVID-19) Growth, Overview with Detailed Analysis 2020-2024

global web developer services market (impact of covid-19) growth, overview with detailed analysis 2020-2024

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Global Web Developer Services Market presents comprehensive insights into the present and upcoming industry trends, enabling the readers to identify the products and services, hence driving the revenue increase and effectiveness. The research report presents a complete breakdown of all the major factors affecting the market on a global and regional scale, including drivers, constraints, threats, challenges, opportunities, and Web Developer Services industry-specific trends. Further, the report mentions global facts and figures along with downstream and upstream analysis of leading players.
The study gives answers to the following key questions:

What will be the market size and the growth rate in 2024?
What are the key factors driving the Web Developer Services Market?
Who are the key market players and what are their strategies in the Web Developer Services Market?
What are the key market trends impacting the growth of the Web Developer Services Industry?
What trends, challenges, and barriers are influencing its growth?
What are the market opportunities and threats faced by the vendors in the Web Developer Services Market?
What are the key outcomes of the five forces analysis of the Web Developer Services Market?

Request For Free Sample copy of this report::
https://www.globalmarketers.biz/report/service-& …

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Global Content Marketing Agency Services Market 2020 Analysis by Geographical Regions, Type and Application Till 2024 with Top Key Players

global content marketing agency services market 2020 analysis by geographical regions, type and application till 2024 with top key players

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Global Content Marketing Agency Services Market presents comprehensive insights into the present and upcoming industry trends, enabling the readers to identify the products and services, hence driving the revenue increase and effectiveness. The research report presents a complete breakdown of all the major factors affecting the market on a global and regional scale, including drivers, constraints, threats, challenges, opportunities, and Content Marketing Agency Services industry-specific trends. Further, the report mentions global facts and figures along with downstream and upstream analysis of leading players.
The study gives answers to the following key questions:

What will be the market size and the growth rate in 2024?
What are the key factors driving the Content Marketing Agency Services Market?
Who are the key market players and what are their strategies in the Content Marketing Agency Services Market?
What are the key market trends impacting the growth of the Content Marketing Agency Services Industry?
What trends, challenges, and barriers are influencing its growth?
What are the market opportunities and threats faced by the vendors in the Content Marketing Agency Services Market?
What are the key outcomes of the five forces analysis of the Content Marketing Agency Services Market?

Request For Free Sample copy of this …

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