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Learn 2020’s Most Important Digital Marketing Skills in This $35 Course

learn 2020’s most important digital marketing skills in this $35 course

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Free Book Preview No BS Guide to Direct Response Social Media Marketing
The ultimate guide to – producing measurable, monetizable results with social media marketing.

May
26, 2020

2 min read

Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.

Digital marketing is constantly evolving. The statistics surrounding digital marketing trends change every year, with new players joining the field, peoples’ preferences changing, and the digital landscape innovating to pump more money into the Internet year over year. Most executives project that digital marketing will be responsible for 47 percent of their companies’ revenue this year.Whether you’re running your own business or work on a marketing team, the earning potential of digital marketing has never been higher. You owe it to yourself to learn how to cut out a piece of that digital pie, and The Complete Digital Content Marketing Mastery Bundle can get you on track.This eight-course, 40-hour bundle will give you a comprehensive understanding of digital marketing in 2020. You’ll learn from digital media entrepreneurs and agency stalwarts like Benjamin Wilson, Bryan Guerra, …

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iQIYI Wins Two Prestigious Digital Media Innovation Awards

iqiyi wins two prestigious digital media innovation awards

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BEIJING, May 26, 2020 /PRNewswire/ — iQIYI Inc. (NASDAQ: IQ) (“iQIYI” or the “Company”), an innovative market-leading online entertainment service in China, announced recently that it has been recognized as Campaign Asia-Pacific’s 2020 Digital Media Innovator of the Year for its best-in-class entertainment and digital marketing under the publication’s prestigious Digital Media Awards. iQIYI also received the Bronze Award in the Most Innovative Media Technology category for its innovative ZoomAI video enhancement technology.The Digital Media Awards China, run by leading industry publication Campaign Asia-Pacific, celebrates the best digital marketing work, innovation and talent across Greater China and recognizes the region’s growing influence in the global digital media industry. Participants and entries mainly hail from leading marketers, digital marketers and agencies in Greater China.The Digital Media Innovator of the Year Award is testament to iQIYI’s commitment to innovation and its focus on both original content and technology to provide users with diverse entertainment content, convenient and exciting viewing experiences as well as a diversified entertainment ecosystem.The company recently launched original content including Youth With You Season 2, I’m CZR Season 2, iPARTMENT Season 5 and Winter Begonia, whilst at the same time creating more diverse viewing experiences for users with products and services such …

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The 5 dos and don’ts of marketing during coronavirus, according to this digital marketing expert

the 5 dos and don’ts of marketing during coronavirus, according to this digital marketing expert

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The COVID-19 pandemic is expected to put a big dent in India’s economic growth over the next one year. Analysts at ratings agency Moody’s expect the country to not show any expansion in GDP, while the UN projects a growth rate of 1.2 percent, compared with 6.8 percent GDP growth in 2018-19.With recession signals already starting to show up in markets around the world, the downturn in the economy is expected to batter businesses and force many to shut shop permanently.“It is advisable for Indian brands to follow certain guidelines while communicating with their audiences. Reflection of the basic values such as empathy, sensitivity, relevance, relatability, amongst others, is a must,” says Amit Tripathi, managing director at leading Indian digital agency IdeateLabs.In an exclusive interview with SMBStory, Amit talks about changing consumption patterns in the country right now, and charts communication strategies Indian companies can use to liaise with their audiences. IdeateLabs founder and MD Amit TripathiShift in consumer behaviourThe pandemic and the subsequent has led to a drastic shift in consumer behaviour, not just because people had to explore different means of getting their hands on things – such as by using grocery delivery services, for example – …

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Sunway Property banks on digital marketing channels to generate higher property sales | New Straits Times

sunway property banks on digital marketing channels to generate higher property sales | new straits times

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Sunway Property will bank on social media and digital marketing channels amid the Covid-19 pandemic to sell properties to interested buyers after having recorded RM200 million bookings from its latest property campaign.

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The Top eCommerce Marketing Agencies, According to eCommerce Development Rating Platform

the top ecommerce marketing agencies, according to ecommerce development rating platform

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87% of consumers start product research online. eCommerceCompanies.com outlined the top-rated eCommerce marketing agencies that help brands improve their online visibility and generate higher traffic from users with purchase intent.NEW YORK, May 25, 2020 /PRNewswire-PRWeb/ — 87% of shoppers search for products online.ECommerceCompanies.com, a B2B marketplace connecting brands with eCommerce designers and developers, identified the best eCommerce marketing companies that help brands boost their online visibility and attract higher traffic from consumers with purchase intent.The top eCommerce marketing companies are:1. Anderson Collaborative – andersoncollaborative.com Expertise: eCommerce Design & Development, Digital Marketing, SEO and more2. G3 Group Agency – g3group.com Expertise: eCommerce SEO & Marketing, Content Marketing & Copywriting, Social Media Marketing and more3. Knight Design – knight-design.com Expertise: Digital Marketing, eCommerce SEO & Marketing, Branding and more4. Marcher Internet Marketing – marcheragency.com Expertise: SEO, Social Media Marketing, Digital Marketing and more5. Martal Group – martal.ca Expertise: Digital Marketing, Integrated Marketing, Content Marketing & Copywriting and more6. Mumble – mumbleideas.it Expertise: eCommerce Design & Development, Digital Marketing, Consulting and more7. OperationROI – operationroi.com Expertise: Digital Marketing, eCommerce SEO & Marketing, Paid Media & Pay Per Click and more8. PixoLabo – pixolabo.com Expertise: Branding, eCommerce Design & Development, SEO and more9. Prime Marketing Experts – primemarketingexperts.com Expertise: eCommerce …

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Top 10 Proven Hacks to Earn Money Through Digital Marketing

top 10 proven hacks to earn money through digital marketing

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A stand-alone “Marketing” as a word has lost its niche, after social media interruption into the market. The essence of true marketing has changed drastically from being an offline communication of Brands to Online communicator and voice of Brand as well as Personals.Today “Digital Marketing” has helped numerous to achieve a pinnacle. Here’s the quote by a top-notch digital marketer Neil Patel itself :“To be a happy person doesn’t have to be rich. You just need to love what you do”.And loving Digital Marketing is our choice, it is my responsibility to provide you with valid information about Digital Marketing and its Earning Potential. What is Digital Marketing?Digital Marketing is nothing but advertising and selling the products and services at online platforms or any other medium. Time has passed when people used to sell goods/services using their high pitched tone and shouting about attractive offers. Day by day people are engaging with their favorite brands on social media, and companies also have great opportunities knowing more about their customers and targeting them with the help of Digital Marketing.[embedded content]Now the question comes: How can you earn money through Digital Marketing?There are 10 best …

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Crucial digital marketing tips for a post-pandemic business environment

crucial digital marketing tips for a post-pandemic business environment

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During lockdowns consumers have been turning to digital more and more, therefore digital marketing is a key strategy to stay in touch with your existing customers and reach new ones at the same time, said Russell Easther, digital marketing corporate trainer at digitalbrief

By Ian Horswill

Posted on May 25, 2020

Many businesses across the globe are experiencing some unexpected and unplanned downtime as customers have been asked to stay away during the coronavirus pandemic. While government-enforced restrictions are starting to lift, this is a great time to review your existing digital marketing strategy and prepare for the new-normal.
The number of people infected by COVID-19 is nearing 5.5 million globally with the official figure of 346,000 deaths and the increasings are still accelerating, according to World-O-Meters.
During government-enforced lockdowns consumers have been turning to digital more and more, therefore digital marketing is a key strategy to stay in touch with your existing customers and reach new ones at the same time, said Russell Easther, digital marketing corporate trainer at digitalbrief.
Easther, who has worked the likes of Dentsu, Telstra, Officeworks, Renault, Channel 7, federal and state governments, Bendigo and Adelaide Bank, the AFL and Xero, shares seven tips to use to ensure your digital …

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Digital Marketing Tools That Can Help You Grow Your Business – OxGadgets

digital marketing tools that can help you grow your business – oxgadgets

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In this digital world, many customers are going online to research and purchase products in the comfort of their homes. The rise of the internet has led business owners to think of ways to grow their businesses using digital marketing strategies. The common challenge for starters is where to begin when drawing a digital marketing plan. More brands have switched to online marketing, and if you have not, then you are missing out on a lot.

Cloud Computing
This is one of the most critical advances in the business world. Companies can now gain access to the processing power that is not essentially stored in one single machine. You can decide to migrate to azure and increase the levels of productivity in your business. Traditionally, companies used web and email servers on their hardware. Cloud computing services let you eliminate the need for an in house infrastructure stored on an internal drive. You will also get to lessen the cost of purchasing hardware and contracting someone to build and maintain the network.
Paid Social media
Social media has a power that goes beyond organic reach. Paid social media platforms can improve your brand awareness and help you achieve numerous goals, …

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Marketing group to hold digital marketing seminar

marketing group to hold digital marketing seminar

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Published May 23, 2020, 8:38 PM

The Internet and Mobile Marketing Association of the Philippines (IMMAP) will host a seminar on digital media strategies on May 27, 6 p.m., as part of its #IMMAPWebWednesdays series.
Participants will learn how to jump-start digital media strategies, with tips on how to deal with post-COVID-19 scenarios, through a panel discussion with subject-matter experts Dennis Perez, media director for Philippines and e-commerce media for SEAA; Lana Macapagal, business development manager of Rakuten Viber; Abhishek Gupta, managing director of Mindshare; Tin Amper, executive director for media of The Nielsen Company; and moderated by Bea Lim, managing director of TeamAsia.

The topics are:

IMMAP-Nielsen Digital Marketing Strategy Report: Top-line results
Digital Media Strategy: Basic principles
The rise of hyperlocal communities
Tips on how to deal with post-COVID-19 scenarios

IMMAP‘s Web Wednesdays is a webinar series designed to support digital education in the Philippines. Spearheaded by the IMMAP Education Committee and co-presented by ABS-CBN and the Certified Digital Marketer (CDM),the series aims to spread awareness on the latest digital data, trends, and best practices that can be adapted to different kinds of businesses.
Pushing for digital marketing transformation, each webinar is a live one-hour session online that features industry …

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As pandemic causes shift to more digital marketing, local marketing agency says it’s never been busier

Information Access and Management (IAM) Platform powers IAM Network - 60,000 + engaged information professionals worldwide.

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HELLERTOWN, Pa. – A door might have shut for the marketing industry, but a window may have opened.Tina Hasslebusch owns Social T Marketing & PR in Hellertown. She says businesses are seeing the value in marketing, now more than ever.”I need to pivot very quickly and respond to those community needs. And their normal way of doing things definitely sort of turned on a dime,” Tina said.”There was a quick shift from that sort of traditional marketing over to digital marketing and even over to social media marketing.”A report from research firm EMarketer finds that TV ad sales-which is traditional marketing-will be down $10 to $12 billion for the first half of this year.”Digital marketing is essentially anything that’s coming through your computer,” Tina said.”Even if you were used to just sort of advertising in a local flyer that came out or one of those monthly magazines, they had to shut down as well.”She’s bringing on new clients, and thinks this shift will stick around.”I can see those results quickly. Exactly what’s connecting and exactly what’s not connecting,” Tina said.”We found it to be a lot more efficient and we found that it can …

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