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Social Media Marketing Jobs-How to Apply | Philippines Lifestyle News

social media marketing jobs-how to apply | philippines lifestyle news

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ADVERTISING Social media marketing is a booming business, there are millions of people with products online and offline that don’t know how to market them. You might have the greatest product in the world, but if no one knows about it, it might as well not exist, and that’s why social media marketers are in high demand. Social media marketing jobs involve formulating marketing strategies that create awareness for a particular brand and help that brand introduce products via social media. Social media is arguably a more important advertising tool now than television or radio ads.ADVERTISING If working as a social media marketer is your dream job, you must have specific qualifications. Companies need a social media marker that can help keep brands at the top of search engine searches. Up next is a guide for you on how to apply for a social media marketing job today. Duties and ResponsibilitiesSocial media marketing job responsibilities vary from employer to employer. However, when working in this area, your role includes developing, implementing, and managing different social media strategies. You will work with a team to create a social media marketing strategy. You also have to define social media …

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Turn your social media career dreams into reality for less than $30

turn your social media career dreams into reality for less than $30

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These days, having an online presence is essential for any brand. But it’s not enough to just slap a WordPress or Shopify site on the ol’ interwebs and call it a day. What you really need to succeed is a digital marketing strategy—and a huge part of that is social media marketing. Since you already spend most of your waking hours on one platform or another, why not put those skills to good use and hone them professionally with this 2020 Social Media Marketing Bootcamp?

Social Media Manager has been deemed by CNN as one of the top 100 jobs in America, and the demand for specialists continues to increase. But, to circle back for a moment, you can’t just slap a post up on the ol’ news feed and call it a day. Social media managers are responsible for helping brands grow, communicate, keep up with trends, and manage reputation. Not all press is good press, and screenshots are forever.

The 2020 Social Media Marketing Bootcamp Certification Bundle’s more than 34 hours of content are led by Boot Camp Digital, an education agency that’s been featured in Wired, CNN, The Wall Street Journal, CBS News, The New York …

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Claro Enterprise Solutions and CMO Club Partner to Produce “The Social Media Playbook”

claro enterprise solutions and cmo club partner to produce “the social media playbook”

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MIRAMAR, Fla., June 2, 2020 /PRNewswire/ — The CMO Club, in thought leadership with Claro Enterprise Solutions, a leading global technology services company, today announced the publication of “The Social Media Playbook: Five Pillars of Success.”
Based on interviews with six senior marketing executives across the globe, the report identifies best practices and keys to success in defining and executing a social strategy. 
The report examines the evolving role of social media platforms in marketing and defines specific ways businesses can use social media to engage with customers, build brands and compete more effectively.
“Social media is becoming an essential marketing tool for every business,” said Camila Casale, Chief Marketing Officer at Claro Enterprise Solutions. “By drawing on real-world experience and the insights of marketing leaders, this report provides a useful guide and practical advice that CMOs can apply to optimize their use of social media.”
The CMO Club members interviewed for the report are senior marketing executives in organizations representing a range of industries that include leading global consumer brands, travel and leisure, technology service providers and manufacturers. “The Playbook” explores best practices, lessons learned and examples from the front lines. The five pillars of success identified by the report are:

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NEA picks new social media partner following pitch involving 22 agencies

nea picks new social media partner following pitch involving 22 agencies

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The National Environment Agency (NEA) Singapore has reappointed Metia Group as its social media agency following a pitch first called in January 2020. The pitching process saw 22 different agencies compete for the social media tender. Metia Group will continue to support NEA’s social media strategy and channels, as well as grow its audience and boost engagement across social media channels. The appointment is for a period of 12 months, with an option to be extended for three more years. 
The Metia team will be responsible for the management of the NEA’s Facebook, Instagram, Twitter and Telegram activities, providing support across strategy, planning and monitoring. The main aim of the appointment is to help the NEA educate, inspire and engage the public in behaviours that will ensure a cleaner and more sustainable environment for Singapore.
Regional director APJ at Metia Group, Sean Donovan said: “We’re thrilled to be reappointed as the NEA’s agency of record for social and to play a part in the championing of sustainability strategies. This project comes at a pivotal moment in modern environmental history and our extensive experience working on community engagement within the public sector means we are well-positioned to make a positive impact. …

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Tourism companies targeting customers through social media marketing, says GlobalData

tourism companies targeting customers through social media marketing, says globaldata

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As the financial strain continues to burden the global tourism industry due to the impact of COVID-19, many companies will be forced to focus all their financial resources into the present threats they face. However, businesses need to stay relevant through social media marketing as it is relatively a cheaper way to promote, says GlobalData, a leading data and analytics company.

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According to GlobalData’s report – ‘Impact of COVID-19 on the global cruise industry’ – 70% of Brazilians are now spending more time browsing social media when compared to pre-COVID-19 outbreak figures, with an enormous 34% saying they spend all day using social media. Meanwhile, a considerable number of US citizens (44%) are now using social media more than before the coronavirus pandemic.

Ben Cordwell, Travel & Tourism Analyst at GlobalData, says: “This presents tourism companies with a big opportunity to target customers in the Americas by promoting through advertisements on the social platforms.”
Facebook, YouTube and Instagram allow the companies to advertise and this is something that the companies need to take advantage of.
Cordwell concludes: “Using celebrities to help endorse brands and advertise them is another key way tourism companies can use social media to further enhance their brand image that …

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Clean beauty brands revert to self-care-focused marketing – Glossy

clean beauty brands revert to self-care-focused marketing – glossy

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Self-care is selling, and clean beauty brands are adjusting their marketing accordingly.After shifting their marketing focus to the efficacy of their products to compete with heritage beauty brands, clean beauty companies are now expanding their narratives and going back to their original focus on self-care and wellness. The clean category was bound to come full circle, but the coronavirus pandemic has accelerated this shift, as self-care and wellness have become a main opportunities for beauty brands.
“Clean is the new normal; consumers are no longer clicking [to find out] what clean means,” said Randi Christiansen, Nécessaire co-founder and CEO. “With [clean education] no longer the narrative, that consumer is going to look to brands and ask, ‘Why am I choosing this brand over another?’”

Digitally-native Nécessaire expanded its distribution to Sephora.com on Monday, and will enter into Sephora stores by early fall. The brand, which sells body care and sexual wellness products through Violet Grey and Nordstrom, has seen increased engagement around its wellness-focused social media posts and sales of self-care products. Stay-at-home orders have motivated people to make a variety of improvements while at home; at-home items such as home fragrance, candles, and loungewear have seen spikes …

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SMBs Rely On Social Media During COVID-19 – Just Not The Paid Ads | AdExchanger

smbs rely on social media during covid-19 – just not the paid ads | adexchanger

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Small businesses are under immense pressure during lockdown.
“Holy cow, it’s tough,” said Sara Brook, CEO and founder of Dessert Gallery, a bake shop in Houston with 47 employees that’s still churning out cakes, cookies and pies for curbside pickup and delivery.
“This is a scary time on every level, both personally and professionally,” said Brook, whose business survived Hurricane Katrina in 2005. “But I’m staying hopeful, determined, optimistic – and I’m also making plans.”
At least 2% of small businesses in the United States – around 100,000 – have been forced to permanently shut their doors since the pandemic took hold in March, according to a recent study.
That number will rise.
But those that can hold on are showing pluck and creativity in the way they market, distribute and do business.
“We’re trying to figure out a lot of things at once,” said Marc Schechter, chef and partner at Square Pie Guys, a fast-casual pizza joint in San Francisco. “Luckily for us, at least, people still really like pizza.”

Social media is survival
Social media is an essential part of the marketing mix for millions of small businesses, especially during lockdown. But a lot of that activity is organic.
Facebook, …

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New Social Media Marketing Platform “QuikTok” Launches With A Network Of Over 400 million Followers Comprehensive

new social media marketing platform “quiktok” launches with a network of over 400 million followers comprehensive

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QuikTok
“Instantly promote your music or brand on TikTok with the click of a button.”
The goal of the platform is to bridge the gap between artists, brands, and content creators. We decided to focus on transparency and simplify the process of influencer marketing overall.”— Tanner Kesel (Co-Founder)LOS ANGELES, CALIFORNIA, UNITED STATES, June 1, 2020 /EINPresswire.com/ — [LOS ANGELES, C.A. Saturday, 30 May] – “QuikTok” is a social media marketing platform specializing in TikTok music & sound brand deals. “QuikTok” is user friendly to all types of users ranging from “The Average TikToker” To ‘The TikTok Celebs” in the game. In addition to influencers being able to easily sign up on their own basis (within seconds), “QuikTok” has also given the opportunities to talent agencies and management companies to seamlessly sign their talent to the platform with no strings attached. Using “QuikTok” is as easy as typing in your information and connecting a bank account (For Payment to the influencer). After you have gone through the verification process you will be able to see the deals available to you. From there you can see what deals are available to you and will have between one [1] and Seven [7] days to complete the …

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Harish Pednekar answers why social media marketing has become an essential tool for every business

harish pednekar answers why social media marketing has become an essential tool for every business

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Life without social media in today’s time is like a human body without a soul. It has grabbed everyone’s attention and has become an important aspect of digital marketing. With multiple benefits, social media has the immense power to reach millions of consumers across the globe. Mumbai-based entrepreneur Harish Pednekar believes that businesses can flourish if the right marketing strategies are executed. With having served more than 500 clients all over the world, the 26-year old entrepreneur has given brands a new meaning in the digital domain. The young and dynamic guy is the CEO and co-founder of Millennial PR and Digital, a 360-degree company specialized in public relations, social media, online reputation and digital marketing services. Sharing his views on why social media marketing is the part and parcel of every business, Harish made many interesting revelations. The first and foremost thing according to him is that social media marketing increases brand awareness and improves brand visibility over the internet. He says that having a social media page for any brand is a must as it can help in building a business in no time. Another important aspect of using effective social media marketing strategy is to engage …

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