Business Insider obtained a Sponsored Products pitch deck that Microsoft Advertising has been presenting to brands, retailers and ad agencies.
While most of us disdain frivolous lawsuits, many of us also love to watch a trivial argument escalate far beyond its logical endpoint. So grab the popcorn for this one: A New Jersey couple is suing Taco Bell in federal court over a $2.
A New Jersey couple who says they were charged $2.18 too much after ordering two fast-food meals last year has filed a federal lawsuit.
Shares in Publicis dropped sharply after the advertising giant lowered its guidance for the second time in a year, stoking fears about the ad industryâ€™s ability to cope with a host of challenges including the increasing dominance of tech giants.
Ad claims CEO backs Trump â€“ then admits itâ€™s not true â€“ after company admits letting politicians make false statements
These are the stocks posting the largest moves before the bell.
Twitter “inadvertently” misused people’s account-securing data, such as phone numbers and email addresses, for targeted advertising, as Facebook admitted to doing last year.
Ad revenue that used to support journalism is now captured by Google and Facebook, and some of that money supports and spreads fake news.
A popular video downloader app for Android has been found generating fake ad clicks and unauthorized premium purchases from its users, according to a security firm. Snaptube, which boasts some 40 million users, allows users to download videos and music from YouTube, Facebook, and other major video sites.
Media buyers at agencies and brands discussed issues including Amazon, talent and more at the Digiday Media Buying Summit,