Marketing Automation Software (MAS) Market 2020 – 2025 Industry Top Key Players: IBM Corporation, Sendinblue, Cognizant, SAP SE, SAS Institute Inc.,, ActiveCampaign, Teradata Corporation, Adobe Systems Inc., Act-On Software



Marketing Automation Software Market Synopsis:Market Research Future (MRFR) estimates that the marketing automation software market 2020 can touch a decent valuation of USD 10,418.6 million by 2025. MRFR also expects the market to expand at a rate of 12.7% between 2019 and 2025 (forecast period).GroupM, a leading advertising media company reported growth in its marketing services spending from the value of USD 375.19 billion in 2012 to valuation of USD 457.07 billion in 2017. The same year, the Americas noted a surge of 8% in the internet penetration, with the United States contributing close to 22 million of the total 88 million social media users in the region. Thus, in the face of rising need to enhance the customer experience, the marketing automation software market is all set to observe rapid proliferation in the approaching years.The Marketing Automation Software Market also profits from the surging adoption of digital marketing in enterprises coupled with the surge in the use of social media. With the surge in e-commerce and social media adoption, businesses everywhere are now making sizeable investments in digital marketing to benefit from the ability to access and reach out to a wider audience base, which can mean more revenue generation in the market.A significant trend set to prevail …