Leading influencer platform, Popular Pays, launches TikTok Search

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Leading influencer and content creation platform, Popular Pays, is excited to announce the launch of TikTok Search. The proprietary tool allows brands to search from the largest database of TikTok influencers & creators including over 550,000 profiles. TikTok Search incorporates filters that range from number of followers (starting at 5,000), average views and average number of likes to make discovery quick and easy. Profiles that match a brand’s needs can then be saved to make future activation seamless.
“We love TikTok – it’s a joy to use,” says Popular Pays Co-Founder and CEO Corbett Drummey. “Our team wanted to give brands and agencies an easy way to discover talent on TikTok since there are so many amazing creators on their platform. The reason we’re so excited to release this tool is that it gives people a frictionless and free entry point for brands to start testing the waters.”
This new tool comes on the heels of the company’s announcement earlier this summer regarding the end-to-end integration of TikTok on the Popular Pays platform, enabling clients to launch, scale and optimize their organic and paid marketing strategies on TikTok. The integration and search tool are the first steps in an effort …

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