Future of virtual reality in tourism

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Exploring the Cape Byron lighthouse: IT student Nehemia Sugianto experiments with virtual reality from the Southern Cross University Gold Coast campus. Around the world tourism has been brought to a standstill, but new doors are opening for virtual and augmented reality to reshape the industry.Researchers from Southern Cross University say the technologies could play a significant role in the tourism landscape where close contact with others may not be a reality for the near future.There are subtle differences between the two. Virtual reality (VR) involves a headset or goggles to ‘transport’ the user to another place, either based on a real location or a completely fabricated world. Meanwhile augmented reality is a type of VR that incorporates elements of the physical world with virtual elements – a classic example being Pokémon Go.“Augmented reality offers destinations and operators opportunities to layer new ways of experiencing destinations and attractions without the need for tourists to engage directly with others,” said Southern Cross University Professor of Tourism Kevin Markwell.“Organisations across the globe have turned to internet-based opportunities to maintain customer interest in their businesses and sometimes to generate income via selling advertising that runs alongside live streams, breaking down the …

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