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Today, purchases and purchasing decisions are increasingly made online. Therefore, regardless of what you sell, an online presence is necessary to capitalize on this trend. Individuals and companies use the Internet to drive awareness and interest. The aim is to convert casual buyers into brand advocates.
The role of digital marketing is to assist in moving a prospect, lead, or customer from one stage of the journey to the next step. For a digital marketer, this engagement takes the form of blog posts, podcasts, and online videos. The best way to get started is with The 2020 Full Stack Digital Marketing Certification Bundle.
What’s in the Bundle
The 12-course bundle covers digital marketing with a deep dive into all the important platforms. You’ll learn the basics of analytics, copywriting, sales, digital media, and more. The industry expects a digital marketer to get skilled in the above aspects. Here are the details of the bundle:
Google Analytics for Beginners—A Step-by-Step Course: In this course, you’ll learn how to track marketing metrics, increase traffic, and sales with Google Analytics.Google Ads for Beginners: Every digital marketer should know how to create an online advertising campaign with Google Ads. This …
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