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As massive as it has become, Google is by no means the only search engine in existence. Although no one questions its accuracy when it comes to fetching the most relevant results to match your search query, the company’s practices on protecting the privacy of those who use their products are questionable. Not only does it track your physical location, but also sends your search queries to advertisers (even if in an anonymized fashion).
If you value your privacy, there are better alternatives out there, providing you with more privacy than Google can offer:
Despite its rather amusing name, DuckDuckGo is a search engine that’s built its good name around protecting users’ privacy. Not only does it not track your searches, but also makes it a point to store no logs on your browsing activities. While it does need ads to support itself, you will find these to be minimal in frequency. Besides, they are not as targeted as Google’s ads, which goes to show that your searches are never analyzed, not even for the purpose of advertising. However, DuckDuckGo doesn’t offer local encryption, so if you want more privacy, it’s a good idea …
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