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Major technological advances in the food production industry have created a space for forward-thinking firms like Nourished, the world’s first bespoke 3D vitamin printing start-up.
Using a patented pectin formula, it allows customers to combine seven active ingredients in one edible ‘gummy’ to suit their own health needs – whether it is addressing a deficiency in a certain vitamin or trying to achieve a specific goal.
Martyn Catchpole, Chief Technological Officer at Nourished, spent 18 months researching the ideal technology to help the firm stand apart from competitors using traditional methods.
He said: “There are many reasons why 3D printing allows us to create a better end product compared to the mass-produced process of traditional vitamin supplements.
“One of the main reasons is that we are able to deal with certain factors that can affect the efficacy of the vitamin, such as light, heat, moisture or how individual vitamins react to each other.
“With mass-produced supplements, there might be two years between them leaving the factory and arriving on your shelf at home, which can have an impact on how much goodness you will absorb.
“Over the past two years there has been a major shift in consumers’ demands towards personalisation …
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